FOUNDER & CEO
Ani Bisaria
Ani Bisaria is a multifaceted technology entrepreneur and musician, currently serving as Founder & CEO of Varia Global, The Matchbox, Spyll World, and The Ad Spend.
Ani Bisaria is a multifaceted technology entrepreneur and musician, currently serving as Founder & CEO of
Varia Global, The Matchbox, Spyll World,
and The Ad Spend.
Ani Bisaria is a multifaceted technology entrepreneur and musician, currently serving as Founder & CEO of Varia Global, The Matchbox, Spyll World, and The Ad Spend.
EXPANDED BIO
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The Matchbox
2022
Launched in 2022, The Matchbox quickly established itself as a go-to marketing agency for Fortune 500 clients, managing millions in ad spend within its first two years. By combining human strategy with AI-driven testing, The Matchbox specializes in crafting hyper-segmented marketing campaigns that deliver measurable success.
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The Matchbox
2022
Launched in 2022, The Matchbox quickly established itself as a go-to marketing agency for Fortune 500 clients, managing millions in ad spend within its first two years. By combining human strategy with AI-driven testing, The Matchbox specializes in crafting hyper-segmented marketing campaigns that deliver measurable success.
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The Matchbox
2022
Launched in 2022, The Matchbox quickly established itself as a go-to marketing agency for Fortune 500 clients, managing millions in ad spend within its first two years. By combining human strategy with AI-driven testing, The Matchbox specializes in crafting hyper-segmented marketing campaigns that deliver measurable success.
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SPYLL WORLD
2023
Introduced in 2023, Spyll World is an independent electronic music label showcasing both original productions and tracks from other international artists. Releases from Spyll World have been featured in campaigns for brands like Formula 1, Givenchy, Binance, and Shein.
As an artist performing under the name 'Bisaria' (bisaria.live), Ani Bisaria has opened for major acts like Deadmau5, Whethan, Gryffin, Rezz, and more.
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SPYLL WORLD
2023
Introduced in 2023, Spyll World is an independent electronic music label showcasing both original productions and tracks from other international artists. Releases from Spyll World have been featured in campaigns for brands like Formula 1, Givenchy, Binance, and Shein.
As an artist performing under the name 'Bisaria' (bisaria.live), Ani Bisaria has opened for major acts like Deadmau5, Whethan, Gryffin, Rezz, and more.
Explore
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SPYLL WORLD
2023
Introduced in 2023, Spyll World is an independent electronic music label showcasing both original productions and tracks from other international artists. Releases from Spyll World have been featured in campaigns for brands like Formula 1, Givenchy, Binance, and Shein.
As an artist performing under the name 'Bisaria' (bisaria.live), Ani Bisaria has opened for major acts like Deadmau5, Whethan, Gryffin, Rezz, and more.
Explore
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the ad spend
2024
Established in late 2024, The Ad Spend is a free Slack app created to help marketers optimize campaigns more efficiently. By providing seamless access to ad performance data directly in Slack, teams can make faster, data-driven decisions.
Currently in its Pre-Seed phase, The Ad Spend plans to launch a funding round in Q1 2025 to accelerate its growth and product development.
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the ad spend
2024
Established in late 2024, The Ad Spend is a free Slack app created to help marketers optimize campaigns more efficiently. By providing seamless access to ad performance data directly in Slack, teams can make faster, data-driven decisions.
Currently in its Pre-Seed phase, The Ad Spend plans to launch a funding round in Q1 2025 to accelerate its growth and product development.
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the ad spend
2024
Established in late 2024, The Ad Spend is a free Slack app created to help marketers optimize campaigns more efficiently. By providing seamless access to ad performance data directly in Slack, teams can make faster, data-driven decisions.
Currently in its Pre-Seed phase, The Ad Spend plans to launch a funding round in Q1 2025 to accelerate its growth and product development.
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Varia global
2025
Formed in 2025, Varia Global serves as the operating group for both The Matchbox and Spyll World. By providing strategic oversight and shared resources, Varia Global enables these ventures to push the boundaries of their respective industries under a unified framework designed for innovation and long-term growth.
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Varia global
2025
Formed in 2025, Varia Global serves as the operating group for both The Matchbox and Spyll World. By providing strategic oversight and shared resources, Varia Global enables these ventures to push the boundaries of their respective industries under a unified framework designed for innovation and long-term growth.
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Varia global
2025
Formed in 2025, Varia Global serves as the operating group for both The Matchbox and Spyll World. By providing strategic oversight and shared resources, Varia Global enables these ventures to push the boundaries of their respective industries under a unified framework designed for innovation and long-term growth.
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about
VARIA GLOBAL